Heinemann Content Spec
Date: Nov 7, 2024
Location: US
Company: HMH
Heinemann is a division of HMH that provides professional resources and educational services for teachers, kindergarten through college. We partner with leading voices in education who share our respect for teachers and support them in their efforts to help children grow academically, emotionally, and as knowledgeable citizens. Heinemann creates child-centered print and digital curricular resources, professional development books, workshops, institutes, and video offerings.
HMH is a learning technology company committed to delivering connected solutions that engage learners, empower educators and improve student outcomes. As a leading provider of K–12 core curriculum, supplemental and intervention solutions, and professional learning services, HMH partners with educators and school districts to uncover solutions that unlock students’ potential and extend teachers’ capabilities. HMH serves more than 50 million students and 4 million educators in 150 countries. For more information, visit www.hmhco.com
Job Title: Content Specialist
Location: Remote California
Who We Are:
HMH is a learning technology company committed to delivering connected solutions that engage learners, empower educators, and improve student outcomes. As a leading provider of K–12 core curriculum, supplemental and intervention solutions and professional learning services, HMH partners with educators and school districts to uncover solutions that unlock students' potential and extend teachers' capabilities. HMH serves more than 50 million students and 4 million educators in 150 countries.
What you’ll do:
The Content Specialist is responsible for delivering virtual and in-person presentations to educators. This includes the planning, customization, and delivery of program-based pre-sales presentations in collaboration with their sales partners. This delivery requires a strong K-12 content and pedagogy background and requires ongoing growth in this area. Presentation customization and planning is also a part of the CS role. This presentation work is enhanced by conversations with customers to gain information around content connected solutions for all customers.
Additionally, Content Specialists frequently support:
- Pre-Sales content related work supporting Marketing, Product Management & Strategy, Ed Platform Development, etc.
- Sales Pilot Support
- Getting Started Implementation Assignments for Back to School
- Subject matter expertise work as assigned by leadership
Working in Solution Support Group the Content Specialist will be responsible for the following primary duties:
- Deliver virtual pre-sales presentations tailored to customer and sales needs.
- Deliver live, in-person pre-sales customer presentations customized to customer and sales needs, focusing on large revenue accounts.
- Working in a variety of pre-sales pilot situations as supported by leadership.
- Plan, script, record, and create videos by Request for Product (RFP) submissions, sales opportunities and pilots.
- Deliver Getting Started implementation trainings supporting Services partners.
- Partner with the Account Executive in pre-sales customer conversations exploring solution opportunities to recommend both programs and services.
- Learn two or more content areas (i.e., math and science) as requested.
- Navigate Salesforce, Outlook, arranging travel, evaluations, reports as required.
- Demonstrate understanding of assigned disciplines including core, supplemental and intervention products as well as technology associated with assigned products.
- Collaborate with Account Executives, Solution Support Group Directors, peers, and Service managers to understand client needs and transfer knowledge to pre-sales and post-sales assignments.
- Customize the sales message with awareness of customer needs, campaign issues, and competitive knowledge.
- Adjust presentations to the needs and responses of the audience.
- Handle customer questions and overcomes objections.
- Demonstrate product knowledge to position products in a way that reflects product strengths while aligning with market issues, curriculum trends, and customer needs.
- Utilize knowledge of competitors’ products to enhance product positioning.
- Communicate information regarding customer needs to the Account Executive and Manager in order to capitalize on sales opportunities and position product effectively.
What you’ll need:
- Bachelor's Degree is a minimum with Graduate Degree preferred.
- Bilingual is optional but appreciated.
- Five years of K-12 teaching experience in a subject area relevant to the position.
- Excellent communication and presentation delivery skills.
- Digital literacy and familiarity with Microsoft Office Suite, Teams, Zoom and Camtasia.
- Collaboration skills.
- Highly organized and able to transfer strategies into actions that deliver results.
- Work from home office, irregular hours including weekends, and travel extensively up to 60% - driving and flying
- A valid driver’s license and clear driving record.
Salary Range:
$75,000 - 80,000
HMH is fully committed to Equal Employment Opportunity and to attracting, retaining, developing and promoting the most qualified employees without regard to race, gender, color, religion, sexual orientation, family status, marital status, pregnancy, gender identity, ethnic/national origin, ancestry, age, disability, military status, genetic predisposition, citizenship status, status as a disabled veteran, recently separated veteran, Armed Forces service medal veteran, other covered veteran, or any other characteristic protected by federal, state or local law. We are dedicated to providing a work environment free from discrimination and harassment, and where employees are treated with respect and dignity. We actively participate in E-Verify.
Job Segment:
Curriculum, Education, Marketing